How does GoodBuzz Peer referral network work?

Here is a summary of how does GoodBuzz network work:

When you have an event that needs promotion, You go to GoodBuzz.org to create your promotional materials (emails, banners, Flyers, Posters, SMS), Then you ask your peers to relay your message to their contacts. Your peers will pick your marketing materials, and Use their communication channels (mailing list, website, blogs, display spaces, Facebook, Twitter and MySpace profiles) to spread the word about your event. Your campaign will be relayed simultaneously by several peers to hundreds of theirs contacts. Your promotion reaches so many people so quickly that your event becomes a success.  This is all done in one place, inside the GoodBuzz program.

Now let go inside each step:

➢ Step 1: You have an event that needs promotion – it means you need help to reach more people and attract enough attendees to your event. You just can’t do it alone.

➢ Step 2: You go to GoodBuzz.org – Here is the home page: http://www.goodbuzz.org. It’s pretty easy to find your way in, just look for the Bee and off you go

➢ Step 3: Create your promotional materials (emails, banners, Flyers, Posters, SMS) – Campaign creation is made simple by a 4 steps wizard. You can create your campaign articles from scratch, and for those who don’t like to create things from scratch, we made available professionally designed templates where you can jump start your experience.

➢ Step 4: Then you ask your peers to relay your message to their contacts – Goodbuzz is an environment where you feel easy to ask other people for help to promote your event, because the whole program is about asking and receiving referrals from peers. You peers expect your requests, so feel comfortable to send your requests.

Referral request could be sent to contacts inside Goodbuzz, and to contacts outside of Goodbuzz. All will receive your requests and use the application to send you referrals, even if they are not member of Goodbuzz. We have developed a powerful wizard for that. If you belong to some network, you can send your request to an entire network in a single click. Now, it’s the most powerful way to benefit from Goodbuzz program.

➢ Step 5: Your peers will pick your marketing materials – Once your peers have agreed to relay your message to their contacts, they could easily pick your marketing material from one place and start spreading it. A peer accepting a promotion from other peer still is in full control of what messaging goes to their contacts (mailing lists are not shared –it works like the “forward” function in your email program). Anyway, You have to accept a promotion request before Goodbuzz will deliver it. Once you’ve accepted, Goodbuzz program automatically cares about the scheduling and the delivery.

➢ Step 6: Your peers will use their communication channels (mailing list, website, blogs, display spaces, Facebook, Twitter and MySpace profiles) to spread the word about your event. – From the Goodbuzz program your peers could broadcast your message to the world trough 8 channels: emailing, social networks, web widgets, SMS, RSVP, Flyers, Indoor/outdoor, word of mouth.

➢ Step 7: This is all done in one place, inside the GoodBuzz program – and you can instantly see statistics and graphics about how the program is working for you.

Here is a video that explains more about Goodbuzz

You may be wondering what is a peer? A peer is an event promoter who uses the GoodBuzz program and is willing to spread the word about other event promoter’s campaigns.

Is peer referral for event promotion something new? No. Events organizers, promoters, bands, clubs, etc. are doing this already in a way or another.

Goodbuzz.org is not a Revolution. Goodbuzz is just here to help, to make peer referral simpler and easier to do: it gives Event promoters a tool that they didn’t have in the past which is to get in front of another Event promoters contacts without having to negotiate with them 1 on 1. This is the big idea.

You have all of the event promotion tools you need in one place. Your partners are all there too, ready and willing to help you. What do you say to that?

Here’s the best part, you don’t pay your peers when they recommend your events, and your peers don’t have to pay you when you recommend their event to your contacts. So it’s a FREE referral network.

GoodBuzz is for anyone who has tried to promote event with other event promotions methods but faced lot of stress, uncertainty and lost money.

Here are some of the Networks on Goodbuzz.org

1. European Internet & Web Events organizers network
2. Baltic Internet & web events organizers network
3. Global Business and technology events organizers network
4. Classic Music Network – Paris (France)
5. Sister cities network – Chicago
6. San Francisco Bands network
7. European Summer festivals organizers Network
8. European Museum Network
9. Indian Fair and Exhibitions Network
10. Network of African Associations in France
11. London Sisters cities network

Before we conclude, let me summary the main benefits of Goodbuzz:

• Less Sweat, Less Stress for event promotion – you are not alone.
• Save time: event promotion tools and your partners in one place.
• Reach new audience: your message reaches people who you will never hear about you without your peers’ referrals. Receive referrals worth thousand of dollars for Free.
• Something money can’t buy: stop worrying about attendance

I can only suggest that you put what I’ve written in this article to test.