Posts Tagged “Marketing strategy”

Marketing Wisdom for 2010

By | February 24, 2010

MarketingSherpa has just released “Marketing Wisdom for 2010″. It’s a real source or marketing wisdom. It compiles the best advice on topics such as social media, search, email, lead generation, testing, and more. 70 Marketers and Agencies Share Real-Life Stories and Lessons Learned. You can download your Free copy here: http://www.marketingsherpa.com/Wisdom2010.pdf Below 3 excerpts of [...]

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We need You. We Want YOU to Lead US.

By | June 8, 2009

When we’ve started Linkcrafter we’ve asked ourselves  “Why 90% of the Internet traffic goes to ONLY 5% of websites”. We’ve discovered that: 7 of the top 10 web properties are search engines 22 of the top 50 web properties are search engines and web directories. Browse and search have become the most time-consuming and frustrating [...]

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Content Marketing without Creating Content Yourself.

By | June 3, 2009

Content marketing is a “Keep in touch” strategy that involve information sharing with the purpose to engage customers or prospects. “The motivation behind content marketing is the belief that educating the customer results in the brand’s recognition as a thought leader and industry expert. The idea of sharing content as a means of persuading decision-making [...]

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How to Find Eternal Peace in Marketing.

By | May 30, 2009

Here we go: You have a great product or service but getting no interest or attention to grow and succeed You have tried few or many things, but the results were not what you had hoped for You have wasted thousands of dollars in advertising with no sustainable results You have tried networking everywhere without [...]

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How Good Doctor Farley Used IRaaS to Boost His Marketing.

By | April 25, 2009

IRaaS is a marketing approach that started as a way to help friends, but  ended up being a game-changing innovation that redefines the role of business in our contemporary world, and accomplishes what others called impossible:  marketing without spending money on advertising or losing time in networking events.  Professionals and Companies that adopt IRaaS commit to actively paying attention [...]

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7 Ways Advertising Could Hurt Your Business

By | April 16, 2009

Advertising is aDouble-Edged Sword. It could help your business get off the ground as it could hurt and compromise definetly  your business. 1. You could awaken the big  bear sleeping next to your tent Advertising could be interpreted by competitors like a threat, a declaration of war,  and their reaction could be damaging. You never know how [...]

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Stand for a Cause or have a POV (Point of view)

By | April 12, 2009

Companies which are indifferent to everything except making money with their products or services (which they think are great by themselves) will soon or later burn out of gas; they won’t sustain. Standing for a Cause or Having a POV (Point of view) is one of the 7 emotional triggers marketing manager could use to build [...]

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Do You have the Right to Advertise?

By | April 5, 2009

You are about to discover one of the most safeguarded secret of marketing. Few companies have fully understood it and use it very swiftly to punch their competitors. You’ll be surprised to learn that Not All companies have the right to advertise, even if they have money for it. Advertising is a right you have [...]

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Pivotal moments in marketing history

By | April 1, 2009

The idea started as a way to help our friends, then we use it for our clients, and it ended up being a game changing innovation that disrupts the main patterns and logics behind the entire marketing industry, redefining the role of business in our contemporary world, and accomplishing what other called impossible: marketing without [...]

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