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Dec
27

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Goodbuzz Challenges Advertisers on How to spend their Budget

Category: Beginners Guide, Press Release, Social Medias Tags: , , , , , , Leave a Comment

Goodbuzz’s new social marketing app  challenges advertisers, not to spend their advertising budget in a traditional way, but to give directly their budget to theirs fans, followers and clients to do the marketing job for them.

“Imagine you have a $1000 budget to promote your website, your shop on etsy, or to launch new product. How will you spend this money?”

Will you spend it to:
⁃    Buy clicks on Google Adwords?
⁃    Buy traffic from Stumbleupon? clicks from Reddit?
⁃    Try Facebook Ads?
⁃    Buy banner display on some blogs or affiliate networks?

Whatever your decision, now ask yourself, when you’re looking for an event to go to, a product to buy, or a non-profit to support, do you pay attention to advertising or do you listen to what your friends recommend?

If your answer is, “I listen more to my friends and direct contacts”, then Goodbuzz is the place to leverage people power to promote your business and events.

How it works is that advertisers post their advertisement to the Goodbuzz website and deposit a tip (a sum of money) for people who like the advertisement and want to spread the message to friends and followers. At the end of the campaign, the tip is split between these sharers, relative to the leads they’ve generated.

Goodbuzz works because nowadays 75% of people discover new things because another person has shared them with them.

“As a result, Goodbuzz helps advertisers achieve amazing marketing results, and creates opportunity for a lot of people to earn extra money every month doing what they have always been doing, sharing what they like with friends and followers.”

Goodbuzz has just launched, and still has to see his big plan to change the advertising landmark to become a reality. There are only few promotions now as the platform is exiting beta version, but GoodBuzz’s execution is as good as its idea… The web app is well designed and has a ton of features.

Dec
26

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Ask people to help you spread your message

Category: Beginners Guide, P2P Peer to Peer Marketing, Peer Referral Network, Referral Requests, Success stories Tags: , , , , Leave a Comment

Meet Ella. Ella is a marketer in New York. She has an event to promote, and needs to make sure that she fills up the seats or maximizes visitors. After she has sent her tweets, Facebook status updates and emailed her friends and business contacts, she still can’t seem to fill up the seats.

Often, event organizers’ campaigns are limited by the number of people they could reach directly through their mailing list, twitter followers, facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts.

Unfortunately, advertising doesn’t work very well for events, because when it comes to event promotion, the event producer is the less influential in people decision to attend. In reality, it’s the event endorsers who has the power and the ability to draw the biggest part of the attendees. The more endorsers you can mobilize for your event promotion, the faster you’ll reach your target audience. Endorsers are the backbone of any successful event promotion.

But, how could Ella get hundreds of endorsers for here event now?
Ella doesn’t have a big rolodex, and no direct connection to influential bloggers and journalists. Furthermore, all other promotional actions require a lot of time to be effective.

Ella was running out of time, when a friend told her about Goodbuzz. Ella posted her event on Goodbuzz; offered $500 tips to people to help her spread the message.

The results were instant. Hundreds of people visited the event page and spread her message to Facebook, Twitter, LinkedIn, and by email. In less than 48hours, her event sold out. Ella is Happy!

It worked, because nowadays 75% of people discover new things because another person has shared them with them.

Francis is one of the people who helped Ella. At the end of the campaign, Francis received eight dollars and fifty cents for the leads generated for Ella. Francis is Happy! The time he spent finding and sharing is rewarded.

When traditional methods have failed you, give Goodbuzz a try. It is easy to use, safe for brands, affordable, and delivers better marketing results faster.

May
9

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I Wished I Knew About It Years Ago

Category: business networking, P2P Peer to Peer Marketing, Peer Referral Network, Referral Requests Tags: , , , , , , , , , Leave a Comment

This is a warming, uplifting message I’ve received yesterday regarding the GoodBuzz Network:

“I wished I’d known about this website years ago. It would have saved me a lot of aggravation and hassle whenever I had to promote an event or launch a marketing campaign. In fact, your peers and colleagues at work are still probably looking for something like this. Do them a favor, let them know that this invaluable tool and service exists for their use now! Best bit of advice you could give them, and they are bound to be eternally grateful to you.

Goodbuzz does to event and campaign promotion what BitTorrent did to online music, video, software distribution some years ago. Both utilize the power of peer-to-peer networks (P2P) to maximum effect, getting the job done faster, cheaper and more effective than by any other means.

When you need to promote something, create a campaign in Goodbuzz and ask your peers to relay the information on to their peers, and so on. This promotion information is packaged by the system as Infogifts, something that has intrinsic value which is warmly received by the intended recipients. By belonging to peer referral networks with similar interests, save time sending and receiving more high quality referrals when you need to. Finally, deals and offers allows you to create irresistible bargains to overcome people’s reluctance to respond to someone they don’t know.

This, essentially is it. This is how Goodbuzz works, and my word does it work! Like I said, I wished I knew about it years ago, it’s the best discovery I made this year if not since the start of my working career!”

May
2

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P2P (peer-to-peer) Technology Applied to Marketing and Advertising

Category: Event Promotion, Peer Referral Network, Referral Requests, Trusted Network Tags: , , , Leave a Comment

You have an event to promote, and need to make sure that you fill up the seats or maximize visitors. After you have sent your tweets, facebook status updates and emailed your friends and contacts, you still can’t seem to fill up the seats. Goodbuzz could be the right solution for you in this situation.

Often, event organizers are limited by the number of people they could reach directly through their mailing list, twitter followers, Facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts.

Promoting events cost a lot of money if you want to reach a lot of people with your marketing campaign. Big promotion budgets are not for everyone and that’s where GoodBuzz comes to play. It helps event organizers to spread the word about their events far beyond their direct contacts.

How doest it work?
Goodbuzz is a peer referral network. It means members recommend each other events to their contacts for Free. When a member of the network has an event to promote and need help to reach more people, he will log into the Goodbuzz program and send referral requests to the other members of the network. The other members of the network who find the event interesting for their contacts, will recommend it  to their contacts for Free. There are more than 8 channels and ways to recommend events (emailing, social medias, blogs, flyers, etc.)

The Value of the service
The value of the service is that it gives event promoters a tool that they didn’t have in the past, which is to get in front of another event promoters’ contacts without having to negotiate with them 1 on 1. This is the big idea.

 

May
2

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How to Promote Your Event – When You Don’t Know What to do next

Category: Event Promotion, Peer Referral Network, Referral Requests Tags: , , , Leave a Comment

You have an event to promote, and need to make sure that you fill up the seats or maximize your visitors. After you have sent your tweets, facebook status updates and emailed your friends and contacts, you still can’t seem to fill up the seats. Goodbuzz could be the right solution for you in this situation.

Often, event organizers’ marketing are limited by the number of people they could reach directly through their mailing list, twitter followers, Facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts.

Promoting events, however, costs a lot of money if you want to reach a lot of people with your marketing campaign. Big promotion budgets are not for everyone and that’s where GoodBuzz comes to play.

The GoodBuzz Network is a peer referral network that help event organizers to reach people who are not their direct contacts through peers for Free.

Join the GoodBuzz Network.

Apr
15

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A tool for chambers of commerce

Category: business networking, Chambers of commerce, Event Promotion, Nonprofit organizations marketing, Peer Referral Network Tags: , , , , , , 3 Comments

How does a chamber of commerce attract people from abroad to its local fairs, exhibitions, and trade shows?

Imagine your chamber has an event to promote, and you’d like to increase attendance, and attract people from other cities and countries to the event. How do you that?

Do you hire an advertising agency to promote the event abroad? Do you buy advertising on Internet or in international newspapers and trade magazines?

In fact, most of chambers won’t be able to afford the cost of a national or international marketing. Even if they could, the impact may be well limited.

Surprisingly, chambers could overcome these limitations by joining forces through peer referral networks, where they recommend each other events.

Imagine a local chamber of commerce in Asia or in Africa which has an event to promote, and needs help to reach and attract people from other countries. With the GoodBuzz network, they will just log into the program and send referral requests to other chambers of commerce around the world. The chambers of commerce that find their event interesting will recommend it to their local contacts and businesses for Free.

It is a more simple, effective and affordable way for a chamber to promote its local business events and opportunities abroad.

Everything is done in one place, and there are more than 8 channels to recommend events: emailing, social medias (Facebook, twitter, Linkedin, etc.), blogs, flyers, etc.

Here are 3 simple steps to get started:

1. Create your account on www.goodbuzz.org

2. Select and join local or international networks of chambers

  • Join the global network of chambers. this network will help you reach people all over the world.
  • Join your national network of chambers of commerce. This network will help you reach people in other cities and regions of your country. If a national network is not yet created, start it and invite other chambers in your country to join.
  • Join your regional chambers network (examples: European chambers of commerce Network, East Africa Chambers Network, etc. ). If a regional network is not yet created, start it and invite other chambers in your region to join.
  • Create your city business referral network. It’s usually a network for  local small businesses to share opportunities and to help each other promote their activities and events. If your city referral network is not yet created, start it and invite other local businesses to join.

3. Now, you are ready to Start your promotions: When you have an event to promote, log into the Goodbuzz program and send referral requests to the members of the networks you belong to. The members of the network who find your event interesting, will recommend it to their contacts for Free.

As a reminder, it’s free to join the GoodBuzz network, and all members enjoy 500 Free emailing credits per month. JOin.

Mar
28

By

Make other people do your business promotion for you, and for free.

Category: Beginners Guide, business networking, Event Promotion, Leads Groups / Referral Networks, Peer Referral Network, Referral Requests Tags: , , , , , , , Leave a Comment

Often, event organizers’ campaigns are limited by the number of people they could reach directly through their mailing list, twitter followers, facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts.

Goodbuzz has been started as a way to help event organizers reach people who are not their direct contacts with the help of peers and strangers, just by asking.

When a member of the network has an event to promote, and need help to reach more people, he will log into the Goodbuzz program and send a referral requests to the other members of the network. The other members of the network who find the event interesting, will recommend it  to their contacts for Free.

The value of the service is that it gives event promoters a tool that they didn’t have in the past, which is to get in front of other event promoters’ contacts without having to negotiate with them 1 on 1. This is the big idea.

Now, event organizers could Spread the word about their events and activities far beyond their direct contacts. There are more than 8 channels and ways to recommend events (emailing, social medias, blogs, flyers, etc.).

Feb
9

By

The ABC for successful events (C)

Category: Artists promotion, Bands promotion, Beginners Guide, Event Promotion, Winner Choice Tags: , , , , 1 Comment

Circle

Have you ever lived in a circle? You do something once, twice and so on… You know what I’ve noticed? Usually I repeat the mistakes as well…Do you do the same? Yeah, sometimes it is difficult to notice what you are doing wrong. That’s why you need somebody to evaluate your job. You know, the best critics are people who attended your event. So, all you need to do, is to take email addresses and later to send requests to evaluate your event. You can even choose the winner – people like motivation.

So, let’s leave the circles for the hamsters and go further :) !

Clown

Usually people think that making a mix from the best things they will get the best result. Do you think the same way they do? Actually, if you take a piece of cake and a salmon and mix them, you will see that you have just wasted good food.

So, what I wanted to say? Concentrate on one activity and do not change your decisions during important moments. If you can sing and dance, you can prepare two performances. It is better to show a part of your abilities first time because you will be able to surprise your audience once more. If you show everything who you are and what you can at once, you usually become simply uninteresting and similar to the clown who do and show everything to make people happy…

Competition

Hey, do you know survival rules among the animals? Yes, that’s right; usually survive the fastest and the strongest animals. You and me, we play a survival game as well, so maybe we could use it in commerce? Of course, we can.  Let’s say, you and your colleague have to promote an event. Your aim is to have a quite big audience. What do you do? You compete between which of you will attract more people to come to event. Even if you don’t succeed to outrun him, eventually after some such competitions you undoubtedly will improve your skills.

Thanks for being together :)

Let’s meet next week at the same place :)

Feb
4

By

Buddy in the Monitor: Why Event promotion is so difficult?

Category: Bands promotion, Beginners Guide Tags: , , , , , , , , , , Leave a Comment

Hey!  Come closer to your monitor.  Closer…   There you are!  Alright! What are you looking for? Why are you reading this stuff? It might be because you’ve been pulling your hair out trying to promote your event .   It’s ok.  It’s hard to get 800 posters up all out all over town by yourself.  And those web banners?  I can tell no one is knocking down your door to give you free advertising.   So why haven’t you tried GoodBuzz yet?

What’s GoodBuzz?!?  Oh, let me tell you, GoodBuzz is the event promoter’s best friend.  Think of the event you are promoting right now.  Imagine if 20 other event promoters or organizers, like yourself, volunteered to help get the word out about your show.  Now, what if those 20 people, let’s just call them your peers, have each about 200 contacts who could be interested to attend your event.  Do the math.  That’s 4000 qualified prospects you  will reach through your peers!  GoodBuzz makes those connections possible, through a series of networks.  Do good for others, by promoting their events, and they will do good for you.  That’s the way the world is supposed to work, right?  Give it a shot.  Sign up now and take the stress out of promoting your event.  Do it.  Unless, you LIKE being stressed out.

Join the GoodBuzz Network.

Jan
26

By

When traditional methods failed me, I created a new system that worked.

Category: business networking, Event Promotion Tags: , , , , , Leave a Comment

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