GoodBuzz Blog

Play Marketing – Advertising that Respects People

Dec
26

By

Ask people to help you spread your message

Category: Beginners Guide, P2P Peer to Peer Marketing, Peer Referral Network, Referral Requests, Success stories Tags: , , , , Leave a Comment

Meet Ella. Ella is a marketer in New York. She has an event to promote, and needs to make sure that she fills up the seats or maximizes visitors. After she has sent her tweets, Facebook status updates and emailed her friends and business contacts, she still can’t seem to fill up the seats.

Often, event organizers’ campaigns are limited by the number of people they could reach directly through their mailing list, twitter followers, facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts.

Unfortunately, advertising doesn’t work very well for events, because when it comes to event promotion, the event producer is the less influential in people decision to attend. In reality, it’s the event endorsers who has the power and the ability to draw the biggest part of the attendees. The more endorsers you can mobilize for your event promotion, the faster you’ll reach your target audience. Endorsers are the backbone of any successful event promotion.

But, how could Ella get hundreds of endorsers for here event now?
Ella doesn’t have a big rolodex, and no direct connection to influential bloggers and journalists. Furthermore, all other promotional actions require a lot of time to be effective.

Ella was running out of time, when a friend told her about Goodbuzz. Ella posted her event on Goodbuzz; offered $500 tips to people to help her spread the message.

The results were instant. Hundreds of people visited the event page and spread her message to Facebook, Twitter, LinkedIn, and by email. In less than 48hours, her event sold out. Ella is Happy!

It worked, because nowadays 75% of people discover new things because another person has shared them with them.

Francis is one of the people who helped Ella. At the end of the campaign, Francis received eight dollars and fifty cents for the leads generated for Ella. Francis is Happy! The time he spent finding and sharing is rewarded.

When traditional methods have failed you, give Goodbuzz a try. It is easy to use, safe for brands, affordable, and delivers better marketing results faster.

Jan
18

By

51 Social Medias messages Swipe file

Category: Event Promotion, Peer Referral Network Tags: , , , , , , Leave a Comment

No serious sales man does write on the fly a sales letter and send to his customers or prospects. Some sales letters would take weeks to be written, reviewed and tested before mailing.

To rip the benefit of the social medias, it’s also better to prepare your messages, sales pitches in advance, before you post them on Facebook, Twitter or Linkedin.

I keep a secret swipe file for Goodbuzz social medias posts. Here is an excerpt of 51 messages that could inspire and guide you:

#1
When you need results fast, Goodbuzz eclipse the competition for your event promotion. Check it out

#2
Should you outsource your event promotion? Get Goodbuzz for free

#3
How to make the most of your event promotion dollars?

#4
Have you heard about Goodbuzz?

#5
How to promote your event fast with simple Goodbuzz?

#6
How to promote your event fast, and stop worrying about attendance level?

#7
The science behind successful event promotion

#8
Reach More people, increase your event attendance level with Goodbuzz

#9
It works to promote your event Fast and be successful, Check it out

#10
Is traditional event promotion obsolete? check the Goodbuzz Network program

#11
Speed your time to market, join Goodbuzz cross promotion network

#12
The most influential event marketing tactic ever tried

#13
The new science of making your event Hot without putting a Dollar in marketing

#14
You want the best event promotion tool. Promote your Event fast, save time, and Increase attendance

#15
Choosing the best event promotion service, Go for Goodbuzz

#16
How to make event promotion works for you? Stop worrying, Save time

#17
Free referrals for your events. For BIg Good Buzz join Goodbuzz

#18
Are you satisfied with your event promotion results. If No, Check this out

#19
Making a lot of buzz with a simple event promotion tool called Goodbuzz Network

#20
The new science of event marketing available for you now, check it out

#21
The Tao of event promotion with Goodbuzz

#22
What do you think about Goodbuzz?

#23
5 events producers explain how they get referrals and promote their events with Goodbuzz

#24
How to promote your event when you don’t have time

#25
How to promote your event when you don’t have money to advertise

#26
How to promote your event when you don’t have a big contacts list

#27
How to promote your event when competition is hard

#28
A new way to promote your event fast and cheap

#29
A new way to increase your event attendance levels

#30
Stop worrying about attendance, Reach more people, save time, and pack your event

#31
Psst … Do you want other people to promote your event for you and for free. Check this out

#32
How you can Sell out your event weeks in advance. here is the GoodBuzz Network news for you

#33
How do reach people who will be interested to attend your event? Join the Goodbuzz Network

#34
Join this Cross promotion network to promote your event fast

#35
For artists who are struggling. No more begging. Join GoodBuzz to promote your art fast.

#36
Play more, Be visible, Get Deals, Join Goodbuzz network

#37
To Bands who want more fans – but can’t get started

#38
To bands with NO money for promotion

#39
For Bands which has no person to help them

#40
Here is a Quick way to promote your event fast

#41
Suppose that happened to your event, I bet you’ll join the Goodbuzz Network

#42
Event promotion is Not a picnic. You don’t have to do it Alone. Join the Goodbuzz network

#43
How many people do you need for your event success? Your Results delivered with Goodbuzz

#44
Find easily and fast people who will be interested to attend your event. Join the Goodbuzz network

#45
Want a Prime Tv coverage result for your event? Join the Goodbuzz network

#46
Using Goodbuzz network it’s like being invited on the Oprah Show every time you have an event. Join the Goodbuzz network

#47
Ask and you shall Receive. Join the Goodbuzz network to reach more people and promote your event fast

#48
A new service that encourages event organizers to promote each other to their contacts. Check it out

#49
Are you struggling to promote your events? Try the Goodbuzz network

#50
Spread Your message by email and across social networks via recommendation. Join the Goodbuzz network

#51
Authentic cross promotion between event organizers and promoters. It’s the Goodbuzz network

Jan
10

By

50 Social medias messages templates for Event promotion

Category: Beginners Guide, Event Promotion, Social Medias Tags: , , , , , , , , 1 Comment

Here are 50 social medias messages templates you can use for your event promotion and marketing messages on Twitter, Facebook, Myspace, Linkedin or Xing. The 50 messages templates are available  for all accounts in Goodbuzz professionally designed templates for social media marketing (See Campaign module).

Category: Early Bird

1.      Early Bird sold out

MGM conference early bird tickets just sold out today. Get 25 % discount if you register before Jan. 15

2.     Last day Early Bird

Today is the last chance for the EARLY BIRD SPECIAL http://ht.ly/3wlAs for the lead gen or sales rep hiring programs!!!

3.     Get you Early bird

BABY SOLs EP launch showcase Monday 24th Jan @ Hoxton Bar & Kitchen. Get your £6 EARLY BIRD tickets now via link

4.     Only 3 days left

Only 3 days left #STFdocs early bird special $99 for 11 films. Mon: CLIENT 9 w/ dir Q&A: http://ow.ly/3Aq0S

5.     Last weekend

“Last weekend to sign up to the Evning of Excellence with the early bird discount… register (& pay) today to save $$ http://fb.me/ym2Tj4g5”

6.     Early bird sold out 2

“You guys are quick! All Early Bird tickets for Exchange Your Ways on 1/20 @ArtsAtTheArmory are sold out! More tix here: http://ow.ly/3Ajcg”

7.     Early Bird End today

Early Bird Registration for the Fight For Air Climb ends TODAY! You know you’re gonna climb – save $ & register today! http://bit.ly/avyZfX

8.     Super Early Bird Discount

Super Early Bird Discount Ends Jan. 10 for EHX: The CE Pro Event: $69 Super Early Bird Pricing for EHX: The CE P… http://bit.ly/fysEue

9.     Early bird’s ending

Retreat will be amazing, thx to those who’ve registered! Early bird’s ending, tho’ http://bit.ly/faSKYu

10.  Early bird sold out next week

if u want 2 know about the next event http://bit.ly/hTmXD4 we have 33 tickets remaining. Early bird tickets r expected 2 be soldout nextweek

11.   Save before it ends

Buy early-bird tix for the ExCeL show for just £12.95 (saving over £7) before the deal ends (use code EX162) http://tinyurl.com/32e6non RT!

12.  Not to be missed

Not to be missed!! Get your techno pumps on!!! £7 early bird tickets still available :0) http://fb.me/Ps62WUnh

13. In just 3 days

Dear Soulful Women – In just 3 days our early bird rate for our Essence of Lakshmi retreat in beautiful Bali will… http://fb.me/QcWGEuuG

14.  Today Only

TODAY ONLY! Receive an extra $10 off the early-bird price for our January 29th event. Want a new body this year?… http://fb.me/QepE4DUc

15. Only 4 tickets left

Its Jan Sales, early bird ticket price offer for Animex Pro event £59, we are also offering 4 tickets for £200 – DM for info

16.   Early birds tickets online now

Only 19 days left till YMA’s 2011 Conference!! Purchase early bird tickets online at http://bit.ly/if8bvT or buy in-person starting Tuesday!

17.  Reminder

Still time to book on our future proofing event and pay the early bird rate!: http://mim.io/db9d8

18.  3 days left to register

3 days left to register – Agent Reboot NYC! Register w/code ‘TWITTER’ pay only $49 ($99 day of event) #agentrb http://ht.ly/3A2IT

19.  Early bird now open

Early Booking Discount on All Holidays: Bookings are now open for all 2011 listed holidays.  As a special offer,… http://bit.ly/fakbEk

20.  One week left

One week left to get the discount of $300 for Strategies 2011! Don’t miss the #1 human capital industry event! #ST2011 http://ow.ly/3A5ZW

Category: Events News

21.   Star Speaker

Academy Award winner Kate Winslet stars in an HBO Miniseries Event, Mildred Pierce. Premieres March 27. WATCH: http://itsh.bo/hKpwSJ

22.  Check out

Check out this BSO Event http://t.co/JCeNF5o

23.  Social proof

2 more event confirmations: Craig McDonald will sign ONE TRUE SENTENCE 2/19 @ 4:30pm & Sara J Henry will sign LEARNING TO SWIM 3/15 @ 6:30pm

24.  Star Speaker 2

Apple CEO Steve Jobs will likely appear at the Verizon iPhone event next Tuesday, All Things D repor… http://pulsene.ws/GlFS

25.  Invitation

Come to “Love 2 Play Agility and Rally Trial” Friday, May 6 from 2:00 pm to 5:00 pm. www.love2play.ca http://fb.me/FmS8mE1m

26.  New Event

New Event: ACM Conference on Cloud Computing. http://bit.ly/e7SRPp

27.  Call for speakers

CALL FOR SPEAKERS: user group event in Dublin, Ireland. 2 sessions: ACT and Office 2010 deployment. West Europe expenses covered. Please RT.

28.  Attending

I will be speaking at this exciting event in April together with a group of fantastic female entrepreneurs http://bit.ly/fLvNmH

29.  Star sponsor

Bombardier Hosts the Official Kick-Off of the 2011 FIRST Robotics Competition …: The event was attended by Lau… http://bit.ly/ieKok2

30.  Call to Register 1

This weekend, take time to register your #childsafety seat to be notified of recalls: http://bit.ly/bSfgDl

31.  Call to Register 2

Register for AQHA Convention Before Jan 31 to Avoid Late Fees …: The 2011 AQHA Convention is March 4-7 in Dall… http://bit.ly/f1At1g

Category: Direct marketing

32.  Have you heard about

Have you heard about our new social medias event for NPO? 50% discount on tickets during this week. Hurry up to secure your seat:

33.  Free tickets

Free tickets for the first 10 to register for the Denver Social medias Conference with Seth Godin and Tom Peters:

34.  Limited time offer

Limited time offer: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

35.  Money back guarantee

Buy your ticket half price for THE BOOM PARTY in the Latino Pub Now. If you can’t attend We give your money Back. It’s Risk free. Buy now:

36.  Exclusive offer

Exclusive offer for my followers: 50% discount on your ticket to Vancouver Olympics closing ceremony. Pay $78 instead $156. Buy now:

37.  Only Today

Only Today: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

38.  Risk Free

Risk Free. Buy your ticket half price for THE BOOM PARTY in the Latino Pub Now. If you can’t attend We give your money Back. Buy now:

39.  Special Discount

Special Discount: Buy your ticket half price for THE BOOM PARTY in the Latino Pub Now. Buy now:

40.  Save Money

Save Money on the event you already like to attend: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

41.  Couldn’t get better

This offer couldn’t possibly get better, or could it? 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

42.  You’ll love this

I know you’ll love this. 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

43.   You’re going to love this

You’re going to love this 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

44.   Register Right now

Register right now and you’ll receive 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

45.  What are you waiting for

What could you possibly be waiting for? 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

46.  This is an unbeatable

This is an unbeatable offer: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

47.  Don’t miss out on this

You don’t want to miss out on this one: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

48.  What are you waiting for

What are you waiting for? 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

49.  Absolutely incredible deal

This is an absolutely incredible deal, and you won’t find it anywhere else: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

50.  You want this

You want this: 50% discount on your ticket to Vancouver Olympics closing ceremony.  Pay $78 instead $156. Buy now:

Nov
18

By

What is GoodBuzz? and Why we have created the program?

Category: Event Promotion, GoodBuzz Manifesto Tags: , , , , , , Leave a Comment

Goodbuzz is an event promotion utility that helps event organizers and promoters, who are struggling to attract enough attendees to their events, but don’t have money to invest in advertising nor have time to spend in networking.

Imagine how disappointed you would be if after spending days and weeks planning and organizing your event no one showed up.

Most events fail not because of planning or execution, but because of the marketing of the event itself. Simple event listings and mailing to your personal list is never enough. MySpace is nearly useless and there is too much clutter to fight through on other social networks.

The idea of a “peer referral network for event promotion” started, about 3 years ago, as a way to help a desperate friend. Then we invited more people to try it. But slowly and steadily things started to take off, more and more people were joining. And you know what … We got excited.

Basically, we have created Goodbuzz to help event organizers who don’t have a lot of money to promote their event. They can use the peer referral system to reach more people in less time than they ever thought possible. But recently, we have seen companies with lot of money using GoodBuzz, and we have asked them why, and they’ve said it’s because the system works better than the other event promotion tactics they were using.

From then, we knew that this idea had the power to transform the whole event marketing and promotion industry.

Who we are?

www.goodbuzz.org is a site operated by Linkcrafter Ltd (“We”). We are registered in England and Wales under company number 07193275 and have our registered office at CRAWFORD STREET, LONDON, W1H 1PJ, UK. Our main trading address is LT, PADEKANISIKIU 8-16, VILNIUS 06229

You can contact us by the following means:-

TELEPHONE:
UK, London
+44 20 8144 8669
USA, Palo Alto
+1 650 681 9805
EMAIL
support@linkcrafter.com

We are a limited company.

Who is behind GoodBuzz?

GoodBuzz is currently managed by a team of five people, in collaboration with an advisory board of industry specialists. GoodBuzz.org is founded by Mawuna Koutonin, a world peace activist who relentlessly works to empower people to express their full potential and pursue their dreams, regardless of their background.

After receiving a Master in Philosophy and a Master in Business Administration, Koutonin worked for the European Union commission to help develop the cultural industry in Africa, as cultural products exportation is a main source of revenue for many poor African countries. He has spent eight years pursuing projects that foster world cultural and linguistic diversity in more than 52 countries worldwide.

Koutonin dreamed of creating a solution for the world that could free cultural and artistic expression from the stress and high cost of marketing and promotion. He brought that dream to reality with GoodBuzz. GoodBuzz allows artists, bands, associations, public organizations, event promoters and organizers to reach the world with their message easily and affordably.

Koutonin’s ultimate dream is to open a world-class human potential development school in Africa in 2017. If you are interested in learning more about this venture or Koutonin’s other projects, you can reach him directly by emailing mk@linkcrafter.com.

Oct
11

By

Dirty Tricks to Promote your event with Facebook and Twitter

Category: Beginners Guide, Event Promotion Tags: , , , , , , Leave a Comment

Got an upcoming event that you want to share with the world? Try the following Facebook and Twitter marketing tricks to get ahead of the crowd:

Promote your event with Facebook

  1. Create your event on Facebook
  2. Send a message to your friend asking them to help you promote the  event. Ask them to mark “Attending” even they won’t show up or buy a ticket. Explain to your friends that marking attending will push the event in their feeds and it’ll be seen by more people (all people in their network), and it may definitely help you reach people you’d like to have attend
  3. Ask your most trusted friends to mark “Attending” at once to create an impression that your event is the hottest happening in the city.  This little trick could help create the social validation some people need to try  something new
  4. Search for events similar to yours, RSVP and post a quick message mentioning your event. However, the best way is to contact the event admin and ask for referral. He could send your event message to people “attending” or to people “Not attending” (if they don’t like his event may they will like yours). Offer some ideas for cross promotion or reciprocal marketing. There are more good will out there than you think.
  5. Befriend your early birds, and change them into new fans. Ask them to help you promote the event. Ask them to Tweet a short text about their attendance or about the event itself, RSVP the  event on Linkedin, Myspace, etc.
  6. Ask, Ask, ask and ask again for help to promote your event.

Promote your event with Twitter

  1. Create a separate twitter account with your event name. Be smart, use a catchy name or a descriptive name “BostonJavaProgramersMeetup”.
  2. Start following people who may be interested to attend your event
  3. Twitter will send a notification to every new user you follow,  something like “Hi, BostonJavaProgramersMeetup is now following you” That’s all advertsing for you. The name alone should be the advertising.
  4. Use Twitter search to find people who tweet content related to your event. Follow them and ask them a question by @mentioning them. Be Smart, not spammy.
  5. Ask your new followers by DM (Direct Message) to retweet your event message to help spread the word about your event.
  6. Ask your new follower to help promote your event on Facebook, Linkedin, Myspace
  7. Twitter is about posting interesting stuff. Feed your followers with great, humorous, timely and relevant stuff, and they will love you

Whether, you are promoting a conference, a trade show, a business event, a concert, a festival, a sport event, an exhibition, Twitter and Facebook are really powerful tools to leverage to get your word out.

Add your own tricks in the comments