Posts Tagged “event promotion tips”

Ask people to help you spread your message

By | December 26, 2011

Meet Ella. Ella is a marketer in New York. She has an event to promote, and needs to make sure that she fills up the seats or maximizes visitors. After she has sent her tweets, Facebook status updates and emailed her friends and business contacts, she still can’t seem to fill up the seats. Often, [...]

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The Outlaw P2P Technology is brought back to Disrupt Another Industry

By | May 11, 2011

GoodBuzz is the guerrilla marketing tool for those who can’t get the attention of the mainstream medias and journalists to promote their events or business, or don’t have a lot of money to spend in marketing and advertising. It connects hundred of grassroots marketers who in background, under the radar, distribute peers messages to hundreds [...]

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The new science of online Advertising: Friendcasting

By | March 21, 2011

The social media revolution is unstoppable, and it is touching, and changing everything. For Advertising, we are moving from “one to many” marketing to “many to many” marketing, which also means for marketers moving from “broadcasting” to “friendcasting”. Friendcasting is a new way to make your message delivered by the people who are the closest [...]

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The best way to announce/advertise Your event

By | March 7, 2011

In a previous post, How to advertise your event, you can find 5 ways to leverage your affinity network to promote your event fast. Now, I want to show you an example of a well written and well presented event, Tech4Africa, which had take place last August in Johannesburg in South Africa. The event website [...]

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The ABC for successful events (C)

By | February 9, 2011

Circle Have you ever lived in a circle? You do something once, twice and so on… You know what I’ve noticed? Usually I repeat the mistakes as well…Do you do the same? Yeah, sometimes it is difficult to notice what you are doing wrong. That’s why you need somebody to evaluate your job. You know, [...]

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Friendcasting or How to start a viral promotion on Facebook

By | January 12, 2011

Facebook is a powerful marketing tool, if you know some of the tricks that works. One thing that work very well is friendcasting: asking your friends and connections to post a short promo of your new product or service to their wall. The more friends you can convince to do that, the bigger result you’ll [...]

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These 2 Questions will help you Build a Community around your Event

By | October 18, 2010

Ask the the following two questions systematically to your event attendees: Why did you sign up? What do you want out of this? Watch the conversation and community take off.

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Sorry, Promotion won’t help!

By | October 16, 2010

If people cannot perceive the value of your event for them, what ever promotion you’ll do, you’ll end up with meager results. Also, your event could have, intrinsically, a huge value for your target audience, but if your advertising copy is not able to arouse  your prospect interest, your great event will be a flop. [...]

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How does a GoodBuzz network work?

By | October 14, 2010

When you have an event that needs promotion, You go to Goodbuzz.org to create your marketing materials: emailing, SMS, banners, Flyers, Posters, Invitation, etc.. There are 8 channels available. Step 1 After creating your marketing material, You ask your peers, affiliates and friends to relay your message to their contacts. Your peers will pick your [...]

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Why Do you need Traction and Social proof to succeed your event promotion

By | October 13, 2010

People are deeply affected by what others think. Most people can’t decide to do something on their own. They need to know what the rest of the world is thinking or doing. Most of people will decide to attend your event only if they have some social proof about how worth it’s, how legitimate it’s, [...]

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