GoodBuzz Blog

Play Marketing – Advertising that Respects People

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Spread the word about your events beyond your direct contacts

GoodBuzz is a web app that connects Event organizers and promoters to minimize effort and promote their event fast. From one place they can send referral request to each other, follow up and see how their peers help them spread the word about their event.

How doest it work?
Goodbuzz is a peer referral network. It means members recommend each other events to their contacts for Free. When a member of the network has an event to promote and need help to reach more people, he will log into the Goodbuzz program and send referral requests to the other members of the network. The other members of the network who find the event interesting for their contacts, will recommend it  to their contacts for Free. There are more than 8 channels and ways to recommend events (emailing, social medias, blogs, flyers, etc.)

Mental play
Imagine you or your brother play in local band.
You need 50 people to fill your next concert.

Last time you’ve tried to fill the 50 seats by posting on Facebook, Myspace, sending email to your contacts, inviting friend, and spreading some flyers around the city, you end up with only 18 people, and it took you 30 hours of work time.

Now, you and your bother band are member of Goodbuzz, and belong to some local network of Rock bands or Pop bands.
Imagine, there are 15 bands in your local network and they accept to help you spread the word about your next concerts. If each has 250 email contacts, you reach 3700 people. If conversion rate is 2%, you end up with 75 people willing to attend your event from your peers referral.

If you add to that they could post your concert announcement on their Facebook and Myspace profile, you may end up selling out weeks ahead of your concert. You’ll feel relaxed, and view life differently.

The Value of the service
The value of the service is that it gives event promoters a tool that they didn’t have in the past, which is to get in front of another event promoters’ contacts without having to negotiate with them 1 on 1. This is the big idea.

The system works by pooling in networks (based in industry or on location) people and companies who could help each other to promote their events. For example there is a “Global Tech Events organizers network” where tech events organizers worldwide help each other to promote their events in an authentic way.

It’s free to join, and all members enjoy 500 Free emailing credits per month.

Being the owner and manager of any local or national network will give you a tremendous leverage for your own agenda.

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How to Attract more visitors and exhibitors to your Trade show

Imagine you have to promote an International Gold Jewellery & Gem Fair in Shenzhen (China) and you want to attract people around the world to the event. How to reach people in Germany, in California, In Italy, in France, in South Africa, etc.

Before a network  like Goodbuzz, you’ll need a big marketing and sales team, and you’ll have to advertise extensively in local magazines, buy listing on some trade show listing website, buy emailing list, try google adsense, and the full potential of your event may not be fulfilled.

Now with a network like “Global Trade shows organizers network” on Goodbuzz, you don’t have to try so hard, but you will reach more people, because other trade show organizers in more than 50 countries in the “Global Trade shows organizers network” will be recommending you event to their local contacts for you and for free.

Imagine that 150 trade show organizers around the world or in other cities accept to promote your event, and each has about 500 mailing contacts, you’ll reach up 75 000 people by email through this network for free, and several other thousands people through their blogs, Facebook and Twitter profile

You see how powerful such network could be for your events promotion! Definitely, you will reach people in countries and places you have never thought about. That’s the magic of the Goodbuzz network: other people who do your event promotion for you, and for free. You minimize your effort and promote your event fast.

Goodbuzz is a peer referral network. Members recommend each other event to contacts for Free. It means the next time you have an event and want to reach and attract visitors and exhibitors from around the world, you log into the Goodbuzz program and send referral requests to other trade show organizers, and chambers of commerce around the world. The other trade show organizers in your network that find your event interesting to their contacts, will recommend your event to their contacts for Free.

Would like to attract more visitors around the world to your international trade shows and business events? if so, I’m kindly inviting you to join the “Global Trade shows organizers network” on the Goodbuzz Network.

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Goodbuzz for Conference, Seminars and meetings promotion

Imagine you have a national conference to promote and you want to attract people around the country to the event. You would also like to increase attendance level. Now, how do you reach people in Texas, in New York, in Ohio, in Nevada, in Florida, in California, etc.

Before a network  like Goodbuzz, you’ll need a big marketing and sales team, and you’ll have to advertise extensively in local magazines, buy listing on some trade show websites, buy emailing lists, try Google Adsense, and the full potential of your event may not be fulfilled.

Now with a network like the “National Speakers and Coaches network” on Goodbuzz, you don’t have to try so hard, and you will reach more people, because the other speakers and coaches in others states, who are members of the network, will be recommending your event to their local contacts  for you and for free.

Imagine that 150 speakers and coaches around the country accept to promote your event, and each has about 500 mailing contacts, you’ll reach up 75 000 people by email through this network for free, and several other thousands people through their blogs, Facebook and Twitter profile.

You see how powerful such network could be for your events promotion! Definitely, you will reach people in places you have never thought about. That’s the magic of the Goodbuzz network: other people who do your event promotion for you, and for free.

Summary of the main benefits of Goodbuzz.org:

1. Less Sweat, Less Stress for event promotion.

2. Save time: Your partners and your events promotion tools in one place.

3. Reach new audience: your message reaches people who you will never hear about you without your peers’ referrals. Receive referrals worth thousand of dollars for Free.

4. Something money can’t buy: stop worrying about attendance.

I can only suggest that you put what I’ve written in this letter to test.