Posts Tagged “customer referral”
IRaaS (Information and Recommendation as a service) requires nothing to implement. There’s no marketing plan, there’s no book to read, no training necessary, no content to create. It’s a Single Action Marketing. It only requires one single action, which is easy and even enjoyable to do. Here is the baseline : “Send your customers to [...]
The end of the scarcity age in developed countries resulted in consumers being overwhelmed by a huge number and variety of goods and services. “Am I buying the right digital camera? Am I getting the best treatment for my chronic ulcer? Am I signing up for the right service?” becomes the inner voice of each [...]
“What you Say? Send My Customers to Other Businesses for Free as a way to Build Loyalty and grow my business!?” It sounds like complete folly. Why would I send my customers away? It’s very unconventional, but terribly powerful. And, It’s in this way that Linkcrafter is transforming the marketing landscape, changing the lives of [...]
Customers referrals is the lifeblood of your marketing and your success heavily depends on it. It’s the most valuable source of leads: four times more powerful and valuable than E-Mail or Direct Marketing campaigns, and nearly seven times more likely to result in sales and new business than leads from the Internet campaigns. Do you [...]
Recently, the Chief Marketing Officer (CMO) Council has conducted a study with channel executives, distributors, resellers, and other channel representatives, asking the question: “What is the most valuable source of leads?” Customers referrals came at the top: four times more powerful and valuable than E-Mail or Direct Marketing campaigns, and nearly seven times more likely [...]
IRaaS is helping Thousands of web-workers (designers, programmers, copywriters, publishers) and freelancers to build a continual referral stream around there business without spending a single Dollar in advertising or wasting precious time in networking websites and events. James Dean is a graphic designer in Los Angeles. He loves his job and clients. He knows deep [...]
Email that creates customer annoyance: “We’re having a huge sale! There’s tons of stuff we want you to buy! Come in now! Drop everything you’re doing! We don’t know what you’re doing, but it surely not as important as BUYING STUFF FROM US!” Email that creates a great customer experience: “Dear Jonathan, In our conversation [...]
Two kind of people are actively talking about you on the social medias (blogs, twitter, social networks, consumers forums, buyers forums, etc.): Your detractors and Your Promoters. There is in fact a third kind of people who are just spectators: your passive satisfied customers. They won’t move their fingers to defend you or write a [...]
Most of satisfied customers won’t become loyal customers, simply because these customers could find hundreds of other companies or products that could equally or better satisfy their need. Most of loyal customers won’t recommend your business, simply because they won’t bother their friends recommending a company they think it’s a personal choice between hundreds of [...]
In 99% of cases, when we advice business people to become consumer-empathetic, and show them the benefits and the measurable results some businesses obtained with this approach, they are fully convinced. Then they will ask: “How it works your “consumer-empathetic” system? “ The answer comes simple: Befriend your customers and contacts One at a time. [...]



