The ABC for successful events (B)

Balloon

No, I won’t suggest you to decorate your event with plenty of balloons. (But sometimes it looks nice, think about it:)). What I want from you… Remember how the balloon looks. Yes, you are right, it is nice BUT it is empty inside AND it can blow up very fast.

The idea is: NEVER MAKE YOUR EVENT SIMILAR TO THE BALLOON! People recognize untrue things fast. For example, when you are advertising your event, you try to show all the best sides. Unfortunately, sometimes the ad does not fit the quality of the event. So, if you have the best ad, make the best event as well, because no one knows, maybe this event will be your visit card in the future.

Beginning

The most difficult part of doing something is the beginning. How to afford to start effectively, not wasting much time? The answer is – make a detailed plan.

• What is your aim?
• What actions should be taken to reach your aim?
• What people should be invited to help you?
• What tasks will be given to each worker?
• How much time does it take?
• How much does it cost?
• Possible problems. How you could prepare to solve them?

So, write down all the answers and the beginning will be done.

Bonus

A great way to achieve the best results is to promise yourself a bonus for the successful job. For me it works, does it works for you? Try it!

Brand

Did you know that the strongest muscle in the body is the tongue? So use it as an alternative way to reach a success – whatever you are doing, find a possibility to mention your brand. The more known you will be, the easier you will reach your success in the future.

Businessman

You now, there is a paradox: “The golden rule is that there are no golden rules”. Nevertheless, I will say you one very valuable golden rule: “Think like a businessman but act like a friend”.

Well, today I have already finished my lesson with letter B. You were great learner! Let‘s meet the next week at the same place.